Prequalify clients with your FAQ's
A great way to pre-qualify potential clients that visit your website is to add a FAQ or Do’s/Don’ts page. This will help fine-tune the types of clients who will contact you for your products or services. To develop your own FAQ page, think of the top questions your ideal clients ask you. Browse your emails for the most commonly asked questions and your responses. When people are shopping for a product either on or offline, the FAQ can help close the deal.
Here is a short example:
Just like each client is unique – every web company has unique offerings. Here’s what we do and don’t do:
We Do:
- Create customized web designs.
- Work virtually with companies outside of Colorado.
- Respond to every phone call and email within 24 hours.
Think about what makes you stand out from your competition. Put the top 3 on your website, you might also include one of these benefits at the end of your voice message.
