Posts Tagged ‘web site marketing’
Friday, November 4th, 2011
Did you put up a website with expectations that clients would come clamoring to buy your unique products or services? If so, consider some offline marketing to get clients online.
SEND THANK YOU NOTES
Did you know that a large percentage of new business comes from referrals? Send a personal, handwritten thank you note to anyone who refers someone to you. This will perpetuate more referrals and I bet your competition isn’t doing this! Who doesn’t love to get something in the postal mail besides bills and junk mail?
AUTO ID PLATES AND LETTERING
How often are you stuck in traffic and end up staring at the license plate in front of you? This is the perfect place to display your web site address. If you have a short slogan or tagline, it can be placed on top with your web site address on the bottom. There are also companies that offer nice lettering to place on your back or side window. Have you ever searched for a pen and paper while trying to memorize the magnetic sign on the truck for handyman services, plumbing or hardwood flooring? The person in the vehicle behind you could be your next customer!
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Tags: attracting clients, internet marketing, marketing ideas, Web Marketing, web site marketing, website marketing
Posted in Attract Your Ideal Clients, Creative Marketing, Web Marketing | No Comments »
Wednesday, October 26th, 2011
I’m a big fan of local directories and was very excited to see RelyLocal come to Highlands Ranch, CO. Local businesses can contact Chris Strassburger at 303.808.0823 and ask him about the amazingly affordable advertising packages. I signed up for the $25/month package and included a coupon with my ad. If you are not a local business in Highlands Ranch, Colorado – go to their main site at www.relylocal.com and see if there’s a representative in your area. Get more business and get to the top of the search engines by advertising in local or industry specific directories.
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Tags: effective advertising, Web Marketing, web site marketing, website marketing
Posted in Creative Marketing, Web Marketing | No Comments »
Wednesday, November 3rd, 2010
My first question when I hear this statement is usually, “What do your statistics look like?” The most common answer, “I don’t know, I don’t look at statistics”. Every website should have Google Analytics – it’s free and will show you exactly how many visitors you are getting, what pages they are going to, where they are coming from, etc. It takes us 15 minutes to install on your website. Statistics are a roadmap for you to use in making adjustments to your website or marketing activities. Statistics not your thing? One of our services is Quarterly Stats Review and Recommendations. Many of you find this to be valuable in planning your marketing and advertising strategies – both on and offline.
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Tags: effective web design, internet marketing, web site marketing
Posted in Effective Web Sites, Web Marketing, Web Trends | No Comments »
Wednesday, October 20th, 2010
Here’s a free tool to help you come up with that catchy title for an article or blog post. LinkBaitGenerator.com
Just type in a word or two and you’ll get all sorts of headlines. I typed in “Web Marketing” and got these titles: 8 Reasons to Fear Web Marketing, The 10 Commandments of Web Marketing and 10 Common Misconceptions About Web Marketing. It can be used in a couple of ways. I like to use it AFTER I’ve written an article to come up with a catchy title for it. OR you can use it BEFORE as an idea generator for an article you’d like to write. After you try it, send me a link to your article or blog post and I’ll print it in the next Muse News.
Tags: copywriting, effective web design, internet marketing, web site marketing
Posted in Creative Marketing, Effective Web Sites, Web Marketing | No Comments »
Wednesday, August 19th, 2009
I read and process about 150 business emails on a daily basis and look at over 80 websites. Adding any social media activities to this already heavily multitasking type schedule is overwhelming. I feel first and foremost I need to be responding to clients and scheduling projects with our team. I tried delegating this social media aspect to my assistant and that just didn’t work. I think social media is something one personally needs to do. It’s kind of like sending my assistant to a networking meeting – it’s not the same as me being there in person.
I gotta tell ya, this twittering is like texting on steroids. I’m still weighing out the time vs. benefit. Stats show that 60% of people who start on Twitter become Twitter Quitters. The piece I find fascinating is that it can be educational and easy to find resources with Twitter search. The company is growing rapidly and new uses for it are developing all the time. So, we’ll see what transpires in the next few months.
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Tags: internet marketing, marketing ideas, social networking, twitter, Web Marketing, web site marketing, website marketing
Posted in Creative Marketing, Small Business Owners, Web Marketing | No Comments »
Wednesday, July 8th, 2009
Are you a creative type? Me too! Having a creative mind can be both a curse and a gift. With so many ideas and business offerings buzzing inside our heads, we often experience headaches and euphoria simultaneously. We want to tell or show everyone all the many things we do.
Those of us with websites, blogs and ezines may want to showcase lots of products or services with too much text. You’ve seen the websites I’m talking about – too much text, too many calls. The reality is that simpler really is best.
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Tags: Add new tag, effective web design, marketing ideas, Web Marketing, web site marketing, website marketing
Posted in Artists, Effective Web Sites, Small Business Owners, Web Site Design | 1 Comment »
Wednesday, April 29th, 2009
I often hear from weary website owners that they just don’t have the time to market their websites. Thinking about doing this in large chunks of time can be overwhelming. Just the thought of it may discourage you from taking any action at all. So here’s a challenge for each of you. Do you have 5 minutes? Here’s what you can do in 5 minutes:
- Go to any website – just pick one out of the blue. Preferably someone you don’t know. Be brave. Pretend I’m there holding your hand (grin).
- Send the owner a friendly email and compliment him/her on a great site.
- Indicate that you are looking for help. Remember people LOVE to help. Your single question may look like one of these:
- I need your help. I wonder if you could give me one idea for getting more clients in the area of _______?
- Would you mind giving me some advice? I’d like to know some techniques you’ve used to attract your ideal customers.
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Tags: internet marketing, web site marketing
Posted in Creative Marketing, Small Business Owners, Web Marketing | No Comments »
SEND THANK YOU NOTES
