Posts Tagged ‘web site marketing’

Twitter Musings

Wednesday, August 19th, 2009

Businesswoman text messaging on mobile phoneI read and process about 150 business emails on a daily basis and look at over 80 websites. Adding any social media activities to this already heavily multitasking type schedule is overwhelming. I feel first and foremost I need to be responding to clients and scheduling projects with our team. I tried delegating this social media aspect to my assistant and that just didn’t work. I think social media is something one personally needs to do. It’s kind of like sending my assistant to a networking meeting – it’s not the same as me being there in person.

I gotta tell ya, this twittering is like texting on steroids. I’m still weighing out the time vs. benefit. Stats show that 60% of people who start on Twitter become Twitter Quitters. The piece I find fascinating is that it can be educational and easy to find resources with Twitter search. The company is growing rapidly and new uses for it are developing all the time. So, we’ll see what transpires in the next few months.

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Envision Simplicity for Your Website

Wednesday, July 8th, 2009

creativeAre you a creative type? Me too! Having a creative mind can be both a curse and a gift. With so many ideas and business offerings buzzing inside our heads, we often experience headaches and euphoria simultaneously. We want to tell or show everyone all the many things we do.

Those of us with websites, blogs and ezines may want to showcase lots of products or services with too much text. You’ve seen the websites I’m talking about – too much text, too many calls. The reality is that simpler really is best.

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Savvy Web Marketing in 5 Minutes

Wednesday, April 29th, 2009

marketingI often hear from weary website owners that they just don’t have the time to market their websites. Thinking about doing this in large chunks of time can be overwhelming. Just the thought of it may discourage you from taking any action at all. So here’s a challenge for each of you. Do you have 5 minutes? Here’s what you can do in 5 minutes:

  1. Go to any website – just pick one out of the blue. Preferably someone you don’t know. Be brave. Pretend I’m there holding your hand (grin).
  2. Send the owner a friendly email and compliment him/her on a great site.
  3. Indicate that you are looking for help. Remember people LOVE to help. Your single question may look like one of these:
  • I need your help. I wonder if you could give me one idea for getting more clients in the area of _______?
  • Would you mind giving me some advice? I’d like to know some techniques you’ve used to attract your ideal customers.

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